Indie In Town is a concert series in London, Amsterdam, and Berlin. For its launch and the first event in Berlin, I created a strategy that established its own brand identity, enhanced awareness, and built connections between artists and audiences.

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The main goal was to sell tickets to their first event, which I have supported achieving by creating a consistent social media strategy including content planning, copywriting, and media production.

This resulted in a successful event with 300 visitors and handing over the overall strategy to the Indie in Town team, who successfully continue hosting events in Berlin to this day.​